Do you know e|tab?

With a simple flat rate on every delivery and no hidden fees or higher menu prices for customers, e|tab combines online payment expertise with DoorDash’s powerful delivery network, providing you a best-in-class solution and commission-free delivery pricing. Priority’s e|tab platform offers innovative online ordering tools needed to run a successful restaurant business – all while helping you keep more of your hard-earned money.

e|tab allows customers to receive take-out orders in a variety of ways:

  • Carry Out: Traditional Carry Out orders are paid for when the order is placed and ready to go when the customer arrives.
  • Curbside Pickup: Optimized during the pandemic, e|tab’s Curbside Pickup feature, allows a customer to provide their car make/model and notifies the restaurant when they have arrived.
  • DoorDash Integration: e|tab offers delivery fulfillment via an Integration with DoorDash. This allows customers to place an order directly from a merchant’s e|tab site and deliver it by DoorDash. This feature comes at no additional cost to the restaurant.

e|tab also has in-house dining features to keep your restaurant running seamlessly:

  • The Dine-In feature is excellent for reducing high contact items like menus – cutting paper usage and making for easier updates. Dine-In allows customers to scan a custom QR code at their table which sends their order directly. The customer is prompted to input their table number and have the option to pay upfront or keep their tab open!
  • Along with Dine-In, e|tab is proud to release our new WaitStaff functionality! Working in tandem with our Dine-In ordering, Waitstaff allows servers to use their mobile device as an order management tool.
  • Our platform is also capable of managing order dissemination – sending orders to the kitchen or the bar for preparation.

Additional features to help your restaurant function at its best:

  • The notification function allows designated users to be notified of orders via text or email, should the restaurant’s systems go down for any reason. That means reduced customer frustration and less likelihood of lost revenue.
  • Our customer export feature allows restaurant owners to generate a list of recent customers that can be used for mass communication. Reach customers via email or text to create buzz around promos, events or new menu items.
  • e|tab integrates with your existing website, so your brand stays front and center in your customers’ minds. And the lower costs keep them coming back for more.


Want to learn more? Contact us today!

Check out the e|tab website

Low on Equipment? Feeling the Global Chip Shortage? Look no Further than Priority’s No-cost Solutions!

Everyone is looking for alternative solutions. Come explore MX™ Quick Pay. MX™ Merchant’s virtual terminal, the MX™ Express mobile app, and MX™ Payment Links and learn how these offerings are the perfect no-cost solution due to the chip shortage!


How the Chip Shortage Affects the Payments Industry

Equipment manufacturers worldwide are facing a challenge that doesn’t appear to have an end in sight. Obtaining chips has become difficult which is delaying production timelines. There are many factors at play, from the COVID-19 pandemic’s disruption of supply chains and consumer shopping habits to extreme weather. This chip shortage is having a trickle-down effect on payment equipment manufacturers and equipment vendors are experiencing increased product lead times. Now more than ever it is vital to have alternative, inexpensive solutions available to ensure your merchants don’t experience an interruption in payment acceptance.

The Solutions

It’s more important than ever to plan ahead and have backup solutions available, even if a primary processing method already exists. The unexpected has left merchants with a heightened knowledge of having multiple solutions for accepting payments and Priority has the solutions needed that won’t break the bank. Let’s review each MX™ solution and the desirable rich-feature sets merchants need today.


MX™ Quick Pay a virtual terminal that tracks card, ACH, cash, and check payments, is available to all merchants with access to MX™ Merchant and only requires access to a computer and internet connection to accept payments quickly. Even if your merchant has existing equipment, MX™ Quick Pay is a great alternative and economical solution in case of equipment failure and outages. Check out some of the time-saving features found within MX™ Quick Pay:

  • Customer Account Vault allows merchants to store card and ACH payment information to be used quickly on future transactions without asking the customer for repeat information
  • Receipt Options are print, email and text with merchant logo
  • Conveniently add new customers at time of sale


MX™ Express is a mobile app available to Android and Apple users and to all merchants with access to MX™ Merchant and is free to download.  MX™ Express provides: 

  • Optional gratuity options with smart tips, auto-calculating the tip amount for the customer, increasing the probability of a tip and  increased tips
  • Receipt Options are print, email and text with merchant logo
  • Compatible printers and card readers


MX™ Payment Links are shareable and embeddable URLs that collect payments from customers and deliver a secure way for customers to pay without the need for development or direct integration.

  • Collect important customer information with custom required fields during checkout
  • Create and email as many custom payment links as needed
  • Merchants may directly embed payment links on their website, allowing customers to pay night or day!

And don’t forget to consider these premier products for growing merchants!


Contact us today to learn more about the MX™ Suite of products!

New Partnership with Ovvi

We are pleased to announce a new partnership and MX™ gateway integration with Ovvi, a leading developer of innovative Point of Sales(POS) technology for the restaurant and retail industries. With this exciting new integration, our partners will gain access to resell a complete POS solution that includes hardware and software to meet the needs of almost any business environment, including all types of restaurants, grocery stores, convenience stores, and liquor stores, to name a few.

Who is Ovvi?

Ovvi specializes in complete all-in-one POS (Point-of-Sale) software and hardware systems with comprehensive services to meet the needs of businesses, including Fine Dining Restaurants, Quick Service Restaurants (QSR), Pizza Shops, Frozen Yogurt, Convenience Stores, Grocery Stores & Liquor Stores and many more!

Ovvi’s open architecture and secure proprietary Restaurant/ Retail software make it possible for business owners to perform business-enhancing functions that provide operational efficiencies, customer-loyalty programs, and flexible business reporting, allowing their business to run more effectively.

Additionally, Ovvi has integrated MX™ Merchant reporting to its back-office platform where merchants can see live transactions, batch summaries and more!

Why Ovvi?  

Check out 15 Reasons Why and a Restaurant & Retail demonstration video for a comprehensive review. 

Ready to Get Started?

Contact our Relationship Management team today to learn more about how your merchants can take advantage of this new solution.

Contact Us

Make invoicing—and business for all—a whole lot simpler with MX™ Invoice


Invoice. Track. Collect. It’s Easy.

Invoicing your customers is now integrated with Priority’s MX™ Merchant product via MX™ Invoice, and it’s effortless. Simply customize your invoice framework with a logo, header message, and return policy, then select a customer, enter the line item detail and click send.

Send and Receive Invoices

Sending invoices and receiving payments have never been easier. The option to accept credit card payments on an electronic invoice makes collecting funds fast and hassle-free. Simply create your invoice and hit send. Your customers can receive an email and a text with a link to view their invoice where they can immediately pay with their credit card. The payment is then automatically collected and your customer receives an emailed receipt at the time of payment.

Access Historical Data

Track the history on each invoice and any outstanding balances and as payments are received the status of the invoice adjusts automatically.

Recurring Payments

You now have access to recurring functionality and can setup new recurring profiles to make collecting from your customers super easy.

Reporting at It’s Finest

View estimated and actual collected receivables from your recurring plans to help with forecasting cashflow.

Have Questions and Ready to Get Started?

ISO/Agents may contact their Relationship Manager at (844) 225–2674 or email [email protected] with any questions or for more information.